Price Sensitivity

What tenants say they can pay, and how much of that demand remains at each rent level. Budgets are stated intentions, not signed contracts.

What the data says

Generated from the records currently in scope — observation, why it matters, and the decision it points to. Nothing here is written in advance; every figure recomputes on the next upload.

Budget level and spread

Calculatedn = 2,262

Observation: 2,262 enquiries state a budget. The median is EUR 700 per month, the middle 50% run from EUR 500 to EUR 950 (a spread of 64% of the median), and the top 10% start at EUR 1,200.
Interpretation: The middle half spans EUR 450, so this is not one homogeneous demand pool but at least two: a price-led group below EUR 500 and a group willing to pay above EUR 950. A single rent point serves one of them and taxes the other.
Investment implication: Price the standard product at or just below EUR 700, where 56% of stated budgets still qualify, and take the upper band with a distinct premium unit type instead of a blanket uplift.

Where demand thins out

Calculatedn = 2,262

Observation: The sharpest fall sits between EUR 400 and EUR 600: the share of enquiries that can still afford the rent drops from 96% to 70%, i.e. 26% of demand in one step. The second-largest fall is 23.7% between EUR 600 and EUR 800.
Interpretation: Demand does not decay smoothly; it steps. Crossing EUR 600 costs 26% of the addressable pool, while moving within the band below it costs almost nothing, and the median budget of EUR 700 sits above that step.
Investment implication: Set the rent ceiling for the standard unit just under EUR 600. An uplift past that threshold has to earn back 26% of lost demand in rent — the trade only works with the shortfall priced into the void assumption.

Typical budget (median)

EUR 700

Half of searchers state more than this, half less. With 2,262 answers the true value lies between EUR 700 and EUR 750.

Calculatedn = 2,262

Average budget (mean)

EUR 780

All budgets added up and divided by the number of answers. A few very high budgets pull it up — reference only.

Calculatedn = 2,262

Budget span (8 of 10 searchers)

EUR 420 – 1,200

Eight in ten budgets sit in this range: one in ten states less than EUR 420, one in ten more than EUR 1,200.

Calculatedn = 2,262

Sweet spot (rent × retained demand)

EUR 500

At EUR 500 the combination of rent and remaining demand is highest: 85.1% of 2,262 searchers can still afford it. Asking within EUR 490 – 600 stays within 5% of that optimum.

Calculatedn = 2,262

Reliability of these figures

High

2,262 searchers gave a usable budget. More answers mean a narrower, more dependable range.

Calculatedn = 2,262

Retained demand by rent level

This is not how many people named a given price — it shows how many could still afford it. At the lowest stated budget (EUR 200) 100% of the 2,262 searchers are still reachable, because everyone's budget is at least that high. At EUR 700 — the typical budget — 56.1% remain, and at the highest stated budget (EUR 3,000) almost none.

Calculatedn = 2,262

How to read this: each point answers one question — if we asked this rent, what share of all searchers has a budget at or above it? It is a cumulative share, not the number of people who named that exact price. So the left end sits at 100% because every stated budget is at least as high as the lowest one — not because everyone named that amount. How often each price was actually named is shown in the budget distribution below. The steepest sections mark the rent levels where demand breaks away. Sweet spot: the shaded band marks the rents where rent × retained demand is within 5% of its maximum (EUR 490 – 600); the solid line sits at the optimum of EUR 500 with 85.1% of demand retained.

Resistance points

The steepest fall sits between EUR 400 and EUR 600, where retained demand drops from 96.1% to 70.1%.

Calculatedn = 2,262

2 rows

Rent step	Retained before	Retained after	Loss
EUR 400 → EUR 600	96.1%	70.1%	26.0 percentage points
EUR 600 → EUR 800	70.1%	46.4%	23.7 percentage points

Price bands

The EUR 800–899 band is the strongest, holding 15% of 2,262 valid budgets. The sweet spot of EUR 500 falls into the EUR 500–599 band.

Observedn = 2,262

11 rows

Band	Responses	Share	Cumulative
under EUR 500	338	14.9%	14.9%
EUR 500–599 · Sweet spot	338	14.9%	29.9%
EUR 600–699	318	14.1%	43.9%
EUR 700–799	218	9.6%	53.6%
EUR 800–899	339	15%	68.6%
EUR 900–999	168	7.4%	76%
EUR 1,000–1,099	202	8.9%	84.9%
EUR 1,100–1,199	70	3.1%	88%
EUR 1,200–1,299	79	3.5%	91.5%
EUR 1,300–1,499	83	3.7%	95.2%
EUR 1,500+	109	4.8%	100%

Round-number effect (price anchoring)

77% of stated budgets sit exactly on a round hundred and 18% on a round fifty. EUR 800 alone is stated by 13% of users, so a rack rent of EUR 790 stays inside that mass while EUR 810 falls outside it.

Observedn = 2,262

10 rows

Stated budget	Anchor	Responses	Share
EUR 800	Round 100	294	13%
EUR 500	Round 100	260	11.5%
EUR 600	Round 100	217	9.6%
EUR 1,000	Round 100	192	8.5%
EUR 700	Round 100	157	6.9%
EUR 900	Round 100	139	6.1%
EUR 400	Round 100	129	5.7%
EUR 450	Round 50	90	4%
EUR 650	Round 50	80	3.5%
EUR 1,200	Round 100	76	3.4%

4 rows

Anchor	Share stating it	Price point just below
EUR 800	13%	EUR 790
EUR 500	11.5%	EUR 490
EUR 600	9.6%	EUR 590
EUR 1,000	8.5%	EUR 990

Stay length versus stated budget

Median stated budget by intended stay: under 3 months EUR 800 · 3–<6 months EUR 750 · 6–<9 months EUR 700 · 9–<12 months EUR 700 · 12–<18 months EUR 680 · 18+ months EUR 600.

Calculatedn = 2,224

6 rows

Stay length	Leads	Share	Median budget	Upper budget range (top 25% starts here)
under 3 months	475	21.4%	EUR 800	EUR 1,000
3–<6 months	669	30.1%	EUR 750	EUR 900
6–<9 months	260	11.7%	EUR 700	EUR 900
9–<12 months	556	25%	EUR 700	EUR 1,000
12–<18 months	135	6.1%	EUR 680	EUR 800
18+ months	129	5.8%	EUR 600	EUR 800